Outdated fashion retailer JAG Jeans needed to overhaul their entire brand to compete with newer, cooler labels hitting the market every year. 


From the in-store experience, to tone of voice across all communications, to social influencer campaigns, we created a new brand image that lived up to their ambitions.

Women's Fit Guide 2015

Men's Fit Guide 2015

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Influencer OLV- Anna & Dion

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Influencer OLV- Alex & Byron


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Influencer OLV-Oli & Sasha

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